Free tool
Topic Clusters.
Turn a keyword list into a content plan.
It maps what a site is about into topic clusters, shows which pages own which topic and where the holes are — then drafts the missing pages for you, brief by brief.
Free on every plan · No credit card required
See a real report from this tool- 1
- Pillar page per cluster
- ∞
- Sub-topics mapped from real rankings
- AI
- Drafts the pages you are missing
This is what
your data looks like.
Every panel, column and score below is the one the tool produces — filled with example figures, so you can see the shape of the report before you run your own.
Content plan
clientsite.com
201 pages across 153 topic clusters
Topic clusters
153
Pages to create
201
Keywords
216
Potential visits/mo
+2,330
Clusters
Sorted by potential traffic · top 6 of 153- 1Emergency Plumbing and CalloutsEasy ranking9 pages mappedSearches/mo6.8kVisits/mo+1,044Difficulty20
Emergency plumber
+1,015/mo6,620 searchesDiff 57commercial
What an emergency callout costs
+5/mo20 searchesDiff 11commercial
What to do before we arrive
+5/mo20 searchesDiff 14informational
Out-of-hours plumbing cover
+5/mo30 searchesDiff 15informational
- 2Water Heaters and Boilers1 pages mappedSearches/mo29kVisits/mo+414Difficulty66
- 3Burst Pipes and Leak DetectionEasy ranking1 pages mappedSearches/mo1.3kVisits/mo+268Difficulty26
- 4Drains, Sewers and BlockagesEasy ranking11 pages mappedSearches/mo730Visits/mo+166Difficulty8
Drain cleaning services
+66/mo320 searchesDiff 13commercial
Why a drain keeps blocking
+30/mo140 searchesDiff 22informational
Signs of a collapsed sewer
+22/mo80 searchesDiff 1informational
Root ingress in old pipework
+19/mo70 searchesDiff 2informational
- 5Bathroom Installation1 pages mappedSearches/mo590Visits/mo+74Difficulty55
- 6Sump Pumps and Flood Prevention1 pages mappedSearches/mo260Visits/mo+54Difficulty26
One domain in, a 201-page content plan out across 153 clusters. Example data.
Three steps.
Then it's a report you can send.
- 01
It reads the site
Existing pages and the keywords they rank for are grouped into topics rather than left as a flat list.
- 02
The map shows the holes
Each cluster shows its pillar page, its supporting pages, and the sub-topics nothing on the site covers yet.
- 03
It writes the missing pages
Pick a gap and it drafts the page against a brief built from the cluster — you edit rather than start from nothing.
Everything it checks,
and why it matters.
Topics, not a keyword dump
Rankings are grouped into themes with a pillar page each, which is how content is actually planned.
Ownership is explicit
Every topic shows the page that owns it — and where two pages are fighting over one.
The gaps are the output
Sub-topics with no page behind them, which is the list you brief against.
It writes the missing page
Pick a gap and it drafts against a brief built from the cluster. You edit rather than start cold.
Keywords stay attached
Every cluster keeps the terms behind it, so the draft is written to something real.
Re-map as the site grows
Run it again and new pages fall into the clusters they belong to.
Map a site's topics, pages and keywords — then write each page
It sits inside the same platform as the reporting, so anything it finds can go straight into the client's next report under your brand.
See how a report looks →- Topics grouped into clusters with a pillar page each
- Which existing page owns which topic
- The sub-topics you have no page for
- A drafted page for any gap you pick
- Keywords attached to every cluster
The rest of the toolkit
Every one of these is included, on every plan.
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